CVS/pharmacy tied in to Procter & Gamble’s Nov. 25 brandSaver drop by featuring a slew of deals on P&G brands in its concurrent circular, while also incorporating select SKUs in its holiday campaign.
Target unofficially tied in to Procter & Gamble's Nov. 25 brandSaver drop with a "priced right daily" feature in its concurrent circular spotlighting SKUs from Tide, Swiffer, Charmin, Bounty and Downy.
ShopRite tied in to Procter & Gamble's Nov. 25 brandSaver FSI event with a half-page feature in its Nov. 23/25 circular promising Price Plus Club loyalty cardholders a branded piggy bank from MSG Sports & Entertainment’s Christmas Spectacular Starring the Radio City Rockettes with the $30 purchase of products from P&G brands.