Price is Nice An Ad Age study finds price offers have the greatest influence on 'spur of the moment' purchases Wal-Mart Springs into Events Brands provide special "retailtainment" activity Channel Report: Dollars Make Sense As the dollar store channel grows, so do the opportunities for brand marketers to work with retailers on effective merchandising programs--if they don't mind selling their product on the cheap. Kodak 'ShopSimple' Helps Consumers Focus Prime Positioning Sorensen Associates offers an exclusive report on store traffic and optimal display positioning. 99 Cents Only Strategic Overview Merchandising and marketing highlights from 99 Cents Only's latest 10-K report (for year ended Dec. 31, 2002) CPG Coupon Trends, 2002 An overview of NCH Marketing Services' annual report Energizer Claims False Advertising Against Monster Cable Repellent Featured On Floorstands Sunbeam Promotes Mr. Coffee to a Younger Audience First Previous 230 231 232 233 234 Next Last
