Home Improvement

Product: 1843 paint brushes
Distribution: Hardware stores, home centers and paint stores
Introduction: August 1993
Duration: Permanent
Construction: Steel
Stanley's new upscale 1843 line, named for the year in which Stanley was founded, is being displayed on a six-product wire rack that helps it stand out from the crowd. The rack can be attached to pegboard, if needed.

Product: LTL Home Products Inc. Ground Tech Post Systems with Ground Master post-installation sockets
Number of displays: 500
P-O-P companies: Anderson Advertising (graphics), Reading, Pa.; Impress Industries (manufacture), Emmaus, Pa.
Distribution: Warehouse stores
Introduction: December 1993
Duration: Temporary
Construction: Corrugated
A new shipper display educates consumers on the benefits of LTL's Ground Tech Post Systems, while eliminating the disposal problems associated with wood pallets.

Product: Circuit breakers
P-O-P companies: International Design & Exhibits Associates (IDEA); CDA
Industries South Inc., both of Atlanta
Distribution: Home centers
Introduction: August 1993
Duration: Permanent
Construction: Injection-molded plastic
A new merchandiser from Siemens provides organization to a variety of circuit breakers in normally jumbled hardware aisles.

Product: Powr-Gard fuses
Number of displays: 100
P-O-P company: Better Bilt Products Inc., Addison, Ill.
Distribution: Electrical distributors and wholesale stores
Introduction: August 1993
Duration: Permanent
Construction: Wire (rack); clear plastic (interchangeable advertising space); corrugated (header)
Littelfuse is making it easy for consumers to purchase its power fuses. Placed in the front of the stores, the Circuit Protection Center provides one-stop shopping and reminds consumers of their power-fuse needs.