Whirlpool Tests Oversized, Branded Fabric Care Centers Flexible Floorstand Showcases Tommyco Kneepad Lines Home Depot's Marketing Comes Full Circle A Q&A with John Costello, Executive VP of Merchandising and Marketing for The Home Depot P&G Gives Albertsons Star Treatment A&P Boosts America's Choice Label 'Try Me' Tool Packaging Lifts Sales 30% Package color and shape get brand recognition, but a consumer who touches a package might move it from the shelf to the shopping cart. Jim Peters examines the "try-me" strategy of Ridge Tool Co. Corona Clipper Adapts Package for Wal-Mart Jim Peters examines the "try-me" strategy of Corona Clipper Inc. FSI Report: Oct. 26, 2003 Marketing in the Home Center Channel A&P Cooks with General Mills Soup (and Sauce) Is On at Pathmark Mattress Giant Lightboxes Emphasize Selection, Classiness First Previous 78 79 80 81 82 Next Last