Furniture

Product: Weekday Weekend Wedgwood premium casual dinnerware
Number of displays: 100
P-O-P companies: Adcock-Clayton, London, England; Geron Associates Ltd., Markham, Ontario, Canada
Distribution: Canadian retailers with Wedgwood showrooms
Introduction: April 1999
Duration: Permanent
Construction: Wood
Display set-up: Field and retail staffs

Product: Majestic brand hardwood flooring
Number of displays: 300
P-O-P company: Nashville Display, Nashville, Tenn.
Distribution: Floorcovering specialty stores
Introduction: January 1999
Duration: Permanent
Construction: Wire framing, metal
Display set-up: Manufacturer's field sales

Product: Central vacuum system
Number of displays: 300
P-O-P company: Visual Productions Inc., Troy, Mich.
Distribution: Home centers
Introduction: July 1998
Duration: Permanent
Construction: Melamine, screen-printed plastic and electronic circuits
Display set-up: Retail staff
Broan-Nutone is offering its central vacuum system in the retail market with a freestanding display that explains how easy it is to install the product.

Product: Kid Stuf frames
Number of displays: More than 5,000
P-O-P company: Display Marketing, New York
Distribution: Frame shops
Introduction: September 1998
Duration: Permanent
Construction: Sintra foamboard
Display set-up: Retail staff
FrameMica has gone back into production for a second 5,000-unit run of its Kid Stuf display following strong retailer response. The company has found that frame shops use it as a tool at the framing table to help customers select the proper color choice for their artwork.

Client: Minkus Marketing, Ramsey, N.J.
Distribution: Home centers and carpeting and flooring stores
Size of Run: 3,500
Producer: Phoenix Display, West Deptford, N.J.
Division: Permanent, Home Furnishings and Housewares
Objectives: The display was designed to create a complete promotional program for the launch of a new laminate floor product. Also included in the promotion was a consumer style selection kit.