Kid Stuf Frames
Product: Kid Stuf frames
Number of displays: More than 5,000
P-O-P company: Display Marketing, New York
Distribution: Frame shops
Introduction: September 1998
Duration: Permanent
Construction: Sintra foamboard
Display set-up: Retail staff
FrameMica has gone back into production for a second 5,000-unit run of its Kid Stuf display following strong retailer response. The company has found that frame shops use it as a tool at the framing table to help customers select the proper color choice for their artwork.