Direct To Consumer (DTC)

From Chain Store Age, June 22:

In a maturing market with greater interest from big CPG, remaining a direct-to-consumer brand is a dubious proposition

A look at 20 brands rising up the ranks as category challengers and shopper favorites

From Store Brands, March 17:

From Chain Store Age, March 19:

From Chain Store Age, Feb. 27:

Searching for growth, CPG companies are increasingly relying on venture capital arms and incubator groups to find the Next Big Thing