PNY Electronics Uses Low-Tech Interactive Scanner Data Corroborates P-O-P's Power 1996 P-O-P Trends Report: Retailer Survey Retailers know what they want, just ask them (please!) Philips Lighting Interactive Displays Shed Light on Bulbs Spec's Music Stores Revamp Look Top-Flite Launches Summer Blitz Campaign Research Shows In-Store Decisions Increasing 1995 POPAI Study Tracks Shopper Trends The Co-Marketing Paradox A past look at the unresolved future of retail marketing Sony Launches Satellite System With Live Display Can Package Size Accelerate Usage Volume? Four laboratory studies and a field study show circumstances in which larger package sizes encourage greater use than smaller package sizes. First Previous 567 568 569 570 571 Next Last
