Category Management: The Ultimate Relationship? Taking over a category is a dream come true for marketers. But with great power comes greater responsibilities, too. Retail Relations Aid Imperial's New P-O-P Personal Approach Pays Off For Kraft, Hy-Vee ECR Study Makes P-O-P Suggestions Kodak Simplifies Options For Success Kraft Adds Levels To Category Management P-O-P Sweepstakes Hit Cyberspace Amurol Displays Alert Consumers to New Gum Fostex Simplifies Recording With Co-Branded P-O-P Long Island, New York Printing Company Charged With Rigging Bids On Display Contracts To Lorillard Tobacco Co. First Previous 559 560 561 562 563 Next Last
