Countertop Unit Promotes Fun in the Sun Cosmetics Merchandising Makeover In the wake of retail movement toward open-sell, cosmetic marketers are becoming more strategic in their approach to in-store merchandising and P-O-P. Calvin Klein Rolls Out Cosmetics Global launch offers hands-on trial in store-within-a-store format Alcone Tester Display Supports, Enhances Unique Packaging Let your fingers do the painting... Chanel Counter Gets Makeover Biore P-O-P Highlights "Clean, Honest" Themes Healing Garden Line Extension Goes Natural Chanel P-O-P Simplifies Multi-Faceted Crayon Cosmetics Come Out Into the Open Arden Bares All First Previous 78 79 80 81 82 Next Last