Cosmetics

Client: Cosmair Inc.
Product: Gio de Giorgio Armani
P-O-P company: The Royal Promotion Group, New York
Distribution: Department stores
Construction: Banners; tablecloths; wood tabletop
Introduction: January 1994

Client: Revlon
Product: Charles of the Ritz Color Center
P-O-P company: Display Systems Inc., Maspeth, N.Y.
Distribution: Department stores
Construction: Silkscreened and fabricated plexiglass; vacuum formed tester trays; die-cut matte styrene; lithographed tag stock
Introduction: October 1994

Client: Ralph Lauren Fragrances -- Floorstand
Products: Men's skin care/fragrance
P-O-P company: P.O.P. Inc., Long Island City, N.Y.
Distribution: Department stores
Construction: Wood; laminate; styrene; silkscreen
Introduction: January 1994

Client: Elizabeth Arden
Product: Elizabeth Arden Learning Center for the Spa Treatment Line
P-O-P company: Consumer Promotions Inc., Mount Vernon, N.Y.
Distribution: Department stores
Construction: Injection molded; screened foil labels; wire rod; hot stamping decoration
Introduction: June 1994

Client: Joseph Abboud
Product: Men's fragrance
P-O-P company: P.A. Glover Inc., Secaucus, N.J.
Distribution: Department stores
Construction: Tortoise shell; acrylic; silkscreened letters; hot stamped logo; wood; injection molded feet
Introduction: November 1994

Client: Elizabeth Arden
Product: Alpha Ceramide Factice
P-O-P company: Ledan Inc., New York
Distribution: Department stores
Construction: Injection-molded plastic with metallized plating
Introduction: February 1994

Client: Procter & Gamble Cosmetic and Fragrance Products
Product: Max Factor cosmetics
P-O-P company: Henschel-Steinau Inc., Englewood, N.J.
Distribution: Drug stores and mass merchants
Construction: Injection-molded base and sign holders; labled, vacuum-formed inserts; chipboard header with four-color process litho-laminated sheet
Introduction: February 1994

Mass Market Cosmetics Move Toward Interactive, While Seeking Untapped Niches and Opportunities

Client: Liz Claiborne
Products: Realities and Liz Claiborne purse sprays
P-O-P company: Design Development Resources Inc., New York
Distribution: Department stores
Construction: Vacuum-formed base; litho-mounted headers
Introduction: October 1994