Calvin Klein Rolls Out Cosmetics Global launch offers hands-on trial in store-within-a-store format Cosmetics Merchandising Makeover In the wake of retail movement toward open-sell, cosmetic marketers are becoming more strategic in their approach to in-store merchandising and P-O-P. Alcone Tester Display Supports, Enhances Unique Packaging Let your fingers do the painting... Chanel Counter Gets Makeover Cosmetics Come Out Into the Open Chanel P-O-P Simplifies Multi-Faceted Crayon L'Oreal Wins Display of the Year - Semipermanent OMA Award Oil of Olay Offers In-line Merchandising Unit Elida-Faberge Inca Display Replaces Spray Sampling AM Cosmetics Showcases Soft Shine Lipstick on Countertop Displays First Previous 22 23 24