Schaefer Taps Into Hockey, Figure Skating for Ice Beer Launch Bottoms Up: Liquor P-O-P Report Top-down campaigns by alcohol marketers give way to regional efforts driven by field personnel and retailers Oral Logic Perfects Dentrust Displays Snapple Debuts Bottle Rack Countertop Displays Offer Foslip Energy Enhancers Miller Brands Score With Super Bowl P-O-P Dairy Mart Convenience Stores, Gatorade Team Up for Cooler Display 1995 P-O-P Trends Report Annual surveys show growth and ongoing potential for both buyers and sellers of P-O-P Hershey Introduces "Nuggets" P-O-P & Telecommunications In a wireless world, high-tech companies must reach out & touch some new customers through P-O-P First Previous 444 445 446 447 448 Next Last