Kantar Retail Releases 2016 PoweRanking Survey Mars Says ‘Thank You’ Via Walmart New platform turns slow summer period for chocolate into one of M&M’s biggest seasons at mass merchant Column: Omnichannel, and Proud of It Purina Focuses on Dogs’ Brains Pro Plan’s partnership with Dognition educates dog owners about cognitive health So-Lo-Mo Spotlight: At the Expo So-Lo-Mo editor Dan Ochwat walks the Expo floor looking for what’s new in social, location-based and mobile marketing tactics Measurement Can we measure? How do we measure? As shopper marketing has grown, measurement remains a challenge and a barrier within the discipline, according to these industry insiders Honest Tea Encourages Honesty Valassis Takes Annual Dive into Coupons Print, digital coupon usage both strong and growing among value-oriented shoppers; focus on Hispanics, Millennials, others Are You Keeping Pace? Expo panel talks strategy, capabilities and technology in the retail world Transparency with Store Brands Panel of retailers discuss how they are working to build trust with educated shoppers Glade Offers 'Holiday Surprises' at Walmart Petco 'Trolls' Pet Owners First Previous 488 489 490 491 492 Next Last
