Consumer Electronics

Retail Category: Consumer Electronics/Entertainment
Display Type: Freestanding - Permanent
Client: Disney Interactive
Producer: The Cornerstone Display Group Inc., San Fernando, Calif.
Size of Run: 1,400
Comments: This vacuum-formed styrene fire truck features four-color litho decals, die-cut litho-mounted sintra and adjustable trays that can hold two different package sizes of Disney software.

Retail Category: Consumer Electronics/Entertainment
Display Type: In-line, Gondola or On-shelf Displays
Client: Panasonic Corp.
Producer: Design Display Group Inc., Carlstadt, N.J.
Size of Run: 550
Comments: Half-inch 3030 acrylic, powder-coated steel and multicolored silkscreened graphics were chosen to create the "surround" feeling of theater and showcase the system in an environment similar to the home.

Product: SeaLife ReefMaster camera
Number of displays: 900
P-O-P company: Taurus Display Corp., Cherry Hill, N.J.
Distribution: Diving equipment and photography retailers
Introduction: 1999, with ongoing display revisions
Duration: Permanent
Construction: E- and B-flute corrugated, four-color litho
Display set-up: Retail staff
Pedestal displays for Pioneer Research's SeaLife camera help customers see how the camera slides out of its protective casing for use on land.

Weapons for a Sonic Assault

Product: Game Boy Advance
Number of display: 10,000
P-O-P campanies: Frank Mayer & Associates, Grafton, Wis.; Imagicorps, Redmond, Wash.; RTC Industries, Rolling Meadows, Ill.
Distribution: Mass merchants, toy stores, consumer electronics store and software specialty stores
Introduction: April 2001
Duration: Permanent
Construction: Black chrome metal
Display set-up: Retail staff