Jackson Helps Campbell Soup Co. Follow the Correct 'Path' Beer, Wine & Spirits and Social Engagement Recognizing its natural fit, alcohol marketers work to leverage the power of social media Brief-ly Speaking Creative briefs, when done right, hold everyone accountable and can practically guarantee success Unilever Restructures Top Management Kroger Pours Out Another Summer Beer Promo Food Lion Hosts a Three-Guest Cookout Kroger Taps Donnelly to Lead Merchandising Memo to CEOs: Your Future is Shopper Marketing Effie Case Study: Febreze Home Collection Launch at Walmart Supervalu Presents Summer in 48 Pages Walgreens, Coppertone Share Summer Plans Shopper & CatMan: Let's Play Nice As these two disciplines evolve, brand marketers devise management structures to align the work First Previous 86 87 88 89 90 Next Last