The Best Laid Unplans Best Practices in Shopper Marketing Measurement, Part 4: Integrating Metrics Walgreens Gives a New Name to Wellness Ahold's Martin Departs Cone 'Year of the Dad' Trend Tracker More than half of dads collect coupons and plan the week’s meals in advance of hitting the store Walgreens Finds 'What's Next' Retailer Platforms, Programs & Promotions: Get on Board Experts say it's imperative for brands to participate in retailer-driven activity Hershey Rebuilds Around Insights Hershey drives demand with its 'Insights Driven Performance' model What's the Occasion? Coca-Cola builds winning programs by first asking why the shopper is in the store Supervalu Names Senior Merchandising Veep The Hub 'Top 20' Shopper Marketing Rankings for 2012 The Hub presents results from its annual poll looking for shopper marketing excellence among brand marketers and agencies. SymphonyIRI's 2011 'New Product Pacesetters' First Previous 79 80 81 82 83 Next Last
