Cashing in on Convenience Competition, floor space and time are tight in the complicated but lucrative c-store arena. Creativity at the Razor's Edge A profile of Gino De Luca, director of permanent merchandising for The Gillette Co. Random House Makes A Splash With 'Atlantis' Books Displays Clif Bar Carves New Look for Displays Automotive P-O-P Shifts Into High Gear Long considered a low-profile market for car enthusiasts, automotive parts retailers have realized the value of attracting attention with P-O-P and packaging aimed at a wider audience. Energy Brands Debuts Vitaminwater Rack Purina Promotes Beneful's Benefits Pepsi Endcaps Feature Programmable Headers System rotates four messages in sequence Best Buy's Damian Simplifies the Complex Pet Projects A strong economy and a rise in pet superstores ushered in a new era of competition and creativity in pet supply merchandising. New Product Introductions, Slotting Allowances, and Retailer Discretion An abstract from the Journal of Retailing (Volume 77, Issue 3) The Category Captain and the Consolidating Food Industry First Previous 170 171 172 173 174 Next Last
