Catapult Names Digital Creative Head Kraft Ties Mac & Cheese Line Together with Redesign King for a Day Sweet'N Low Broadens Appeal New agency, campaign aim to attract younger consumers Best Buy Names Chief Design Officer Schwinn Campaign Communicates Nostalgia Directly targets moms for first time A&P Rebrands Private Label Research drives retailer to redesign, expand private labels Wonder Bread Redesigns for Adults Research, including virtual shopping, helped inform the new look Burger King Tests New Store Look Packaged to Please Brands use shopper insights to determine what color, function, shape and messaging will satisfy shoppers First Previous 6 7 8 9 10 Next Last