Walmart Tests Virtual Makeup Mirror Software Organizes SKUs Macy's Finds Magic with Celebrity Designers Clicking Through the Path to Purchase: Best Practices in Digital Shopper Marketing 3-D Virtual Testing Evolves TaylorMade Grows One-to-One Customer Brand Experience Intros interactive kiosk, expands club-fitting labs globally Augmented Reality Taking Shape Brands and retailers are starting to experiment with this 3-D technology, which has implications for in-store and mobile marketing. Augmented Reality System Reacts to Motion Wall, floor or table options respond to hand gestures and tags on packaging Web Service Pinpoints Hot Spots in Ad Visuals Bringing Packaging Into Focus More companies are starting to look at packaging through the lens of shopper marketing First Previous 168 169 170 171 172 Next Last
