Alcohol

Client: Barton Beers Ltd.
Product: St. Pauli Girl beer
P-O-P company: P.A. Glover Inc., Secaucus, N.J.
Distribution: On-premise accounts
Construction: Injection-molded wood-like frame; four-color litho-mount art
Introduction: March 1994

Client: Anheuser-Busch Inc.
Product: Budweiser
P-O-P company: Decision Point Marketing, Winston-Salem, N.C.
Distribution: Off-premise accounts
Construction: Vacuum-formed, die-cut coex styrene; circuit board; LEDs, litho-printed decal
Introduction: June 1994

Client: Anheuser-Busch Inc.
Product: Michelob and O'Doul's
P-O-P company: Alger Creations Inc., Brooklyn, N.Y.
Distribution: Off-premise accounts
Construction: Vinyl
Introduction: May 1994

Client: G. Heileman Brewing Co.
Product: Rainier beer
P-O-P company: Two-O-Six Marketing, Portland, Ore.
Distribution: On- and off-premise locations
Construction: Printed, easel back cardboard
Introduction: June 1994

Client: Miller Brewing Co.
Product: Leinenkugel's beer
P-O-P company: Trans World Marketing, East Rutherford, N.J.
Distribution: On-premise accounts
Construction: Distortion vacuum forming; patented virtual animation technology
Introduction: July 1994

Client: Hoffmans
Product: Hoffmans Lager
P-O-P company: Neon Technology Corp., Chicopee, Mass.
Distribution: On- and off-premise locations
Construction: Glass, extruded aluminum
Introduction: February 1994

Client: The Integer Group
Product: Zima
P-O-P company: Henschel-Steinau Inc., Englewood, N.J.
Distribution: Off-premise accounts
Construction: Injection-molded styrene trays, supports and base; vacuum-formed styrene cap and vacuum-formed PETG bottle top; silkscreened foil coated SBS collar; flexo-printed corrugated base; and foil wrapped fiber pole
Introduction: January 1994

Client: Coors Brewing Co.
Product: Coors beer
P-O-P company: MCA Sign Co., Massillon, Ohio
Distribution: Supermarkets, c-stores, liquor stores, on-premise
Construction: Process color printed aluminum; die-cut and embossed aluminum
Introduction: Spring 1994