Alcohol

Client: Miller Brewing Co.
Product: Leinenkugel's beer
P-O-P company: Trans World Marketing, East Rutherford, N.J.
Distribution: On-premise accounts
Construction: Distortion vacuum forming; patented virtual animation technology
Introduction: July 1994

Client: Hoffmans
Product: Hoffmans Lager
P-O-P company: Neon Technology Corp., Chicopee, Mass.
Distribution: On- and off-premise locations
Construction: Glass, extruded aluminum
Introduction: February 1994

Client: The Integer Group
Product: Zima
P-O-P company: Henschel-Steinau Inc., Englewood, N.J.
Distribution: Off-premise accounts
Construction: Injection-molded styrene trays, supports and base; vacuum-formed styrene cap and vacuum-formed PETG bottle top; silkscreened foil coated SBS collar; flexo-printed corrugated base; and foil wrapped fiber pole
Introduction: January 1994

Client: Coors Brewing Co.
Product: Coors beer
P-O-P company: MCA Sign Co., Massillon, Ohio
Distribution: Supermarkets, c-stores, liquor stores, on-premise
Construction: Process color printed aluminum; die-cut and embossed aluminum
Introduction: Spring 1994

Client: G. Heileman Brewing Co.
Product: Special Export
P-O-P company: Clearr Corp., Minnetonka, Minn.
Distribution: On-premise accounts
Construction: Laser-cut graphic laminated onto clear acrylic
Introduction: July 1994

Client: Diamond Promotion Group and The Paddington Group
Product: Amaretto Di Saronno
P-O-P company: Henschel-Steinau Inc., Englewood, N.J.
Distribution: Liquor stores
Construction: Corrugated center tower and riser with promotional add-on graphics; vacuum-formed styrene hot-stamped graphics; wooden dowel supports; and an injection-molded base
Introduction: January 1994

Client: Miller Brewing Co.
Product: Lowenbrau
P-O-P company: Louis-London, Milwaukee
Distribution: Off-premise accounts
Construction: Free Stick material
Introduction: July 1994

Client: Miller Brewing Co.
Product: Molson Ice
P-O-P company: Thomas A. Schutz Co., Morton Grove, Ill.
Distribution: On-premise accounts
Construction: Injection-molded plastic; metal electrical and support structures
Introduction: June 1994