Graphics/Posters/Clings

Product: Jarritos strawberry drink
Number of pieces: 5,000 of each
P-O-P companies: SPC Graphics (danglers), Hannibal, Mo.; Lithexcel Inc. (neck hangers and posters), Albuquerque, N.M.; Minutemen Inc. (ad slicks and coupons),El Paso, Texas
Distribution: Mexican specialty stores
Introduction: September 1997
Duration: Temporary
Construction: Vinyl (danglers), paper (neck hangers, posters, coupons)

Product: Cigarettes
Client: Horizon
Producer: Mason Duflex, Australia
Material: Corrugated with offset printing

Client: Sony Computer Entertainment America, Foster City, Calif.
Product Promoted: NBA Shoot Out '97 software for the PlayStation game console
Marketing Objective: The floor graphic was one component of a P-O-P campaign to draw attention to and promote the game.
Producer: Beeline Group Inc., Newark, Calif.
Distribution: Software product superstores, toy stores, electronic product superstores
Quantity: 3,200
Materials/Process: Sub-surface screen print, 4-color process on 3M ControlTac
Introduction: February 1997

Client: The Utah Arts Festival, Salt Lake City
Product Promoted: Annual event
Marketing Objective: To recreate the event's official poster in a large enough format to be seen by all attendees and passing traffic.
Producer: Vision International, Salt Lake City
Distribution: Delta Center
Materials/Process: DigiGraph technology was used to produce banners on VisionBond, a removable, adhesive-back vinyl. Individual sections were then tiled in each window.
Introduction: June 1997

Client: Larry H. Miller Advertising, Salt Lake City/Delta Center
Product Promoted: Event promotion for the Utah Jazz in the 1997 NBA Finals
Marketing Objective: The giant window murals were designed to build enthusiasm and support for the Utah Jazz and the team's star, Karl Malone. The murals could be seen from several blocks away.
Producer: Creative Color, Salt Lake City
Distribution: Delta Center, home of the Utah Jazz