Countertop Displays/Mats

Client: Cosmair Inc.
Product: Gio de Giorgio Armani
P-O-P company: The Royal Promotion Group, New York
Distribution: Department stores
Construction: Banners; tablecloths; wood tabletop
Introduction: January 1994

Client: Revlon
Product: Charles of the Ritz Color Center
P-O-P company: Display Systems Inc., Maspeth, N.Y.
Distribution: Department stores
Construction: Silkscreened and fabricated plexiglass; vacuum formed tester trays; die-cut matte styrene; lithographed tag stock
Introduction: October 1994

Client: Elizabeth Arden
Product: Elizabeth Arden Learning Center for the Spa Treatment Line
P-O-P company: Consumer Promotions Inc., Mount Vernon, N.Y.
Distribution: Department stores
Construction: Injection molded; screened foil labels; wire rod; hot stamping decoration
Introduction: June 1994

Client: Joseph Abboud
Product: Men's fragrance
P-O-P company: P.A. Glover Inc., Secaucus, N.J.
Distribution: Department stores
Construction: Tortoise shell; acrylic; silkscreened letters; hot stamped logo; wood; injection molded feet
Introduction: November 1994

Product: Quattro Massager
Number of displays: 500
P-O-P company: Custom Corrugated Containers, Inc. (manufacture), Charlotte, N.C.
Distribution: Department stores; specialty retail stores
Introduction: November 1994
Duration: Permanent
Construction: Laminated, corrugated
A corrugated display lets consumers test drive Vimed's Quattro Massager, an unusually shaped product.

Client: Liz Claiborne
Products: Realities and Liz Claiborne purse sprays
P-O-P company: Design Development Resources Inc., New York
Distribution: Department stores
Construction: Vacuum-formed base; litho-mounted headers
Introduction: October 1994

Client: Bobbi Brown Professional Cosmetics
Product: Essentials cosmetics
P-O-P company: Ledan Inc., New York
Distribution: Salons and department stores
Construction: Lacquered wood base; CNC-routed, silkscreened Corian top; acrylic header
Introduction: March 1994

Client: Cosmair Inc.
Product: V ... by Vanderbilt perfumes
P-O-P company: P.O.P. Inc., Long Island City, N.Y.
Distribution: Mass merchants
Construction: Molded NES and amoloy; mounted litho printing
Introduction: January 1994