Countertop Displays/Mats

Client: Thomson Consumer Electronics
P-O-P company: McLean Packaging Corp., Philadelphia

Client: R.J. Reynolds Tobacco Co.
P-O-P company: Chesapeake Display & Packaging, Winston-Salem, N.C.

Client: M&M/Mars
P-O-P company: Nashville Display Manufacturing Co., Nashville, Tenn.

Product: Black Pearls fragrance
Number of displays: 3,400
P-O-P company: Dauman Displays Inc., New York
Distribution: Upscale department stores
Introduction: March 1996
Duration: Permanent
Construction: Injection-molded black nylon; injection-molded ABS pedestal with electroplated 24-carat bright gold; brushed gold aluminum; frosted bottle with jeweled stopper; screen-printed header

Client: Zotos Corp.
P-O-P company: Ultimate Display Industries, Jamaica, N.Y.

Client: Canon Computer Systems
P-O-P company: O.B.I., Cypress, Calif.

Client: Coty Inc.
P-O-P company: Ledan Inc., Mineola, N.Y.

Product: Black Radiance lip and nail colors
Number of displays: 15,000 (5,000 each of three)
P-O-P company: Bannon Group Inc., New York
Distribution: Mass merchants and drugstores
Introduction: September 1996
Duration: Promotional
Construction: Vacuum-formed, high-impact styrene; four-color riser
Three new countertop displays for Black Radiance Attitude and Black Radiance Shimmer lip and nail colors create a secondary location to reinforce rack positioning of Black Radiance products already in-line in cosmetics departments.