Countertop Displays/Mats

Client: La Roche-Posay
Producer: POP Displays, Yonkers, NY
Number of Displays: 950
Production Date: November 2007
Distribution: Dermatologist offices
Objectives: In physicians' offices, display the four steps and glorify the products. Educate consumers on the unique promise of BioMedic LHA-Peel.
Materials Used: Clear acrylic base with a polished edge, pedestal, pressure-sensitive laminated label and heat bent acrylic.

Client: Nokia
Country of Production: United States
Distribution: United States
Intended Length of Use: 12 months
Producers: LAgraphico, Midnight Oil Creative
Unit Cost: Over $1,000
Production Date: 11/9/2007
Number of Displays: 125

Client: Lego Systems Inc.
Country of Production: United States
Distribution: United States
Producer: Frank Mayer & Associates Inc.
Unit Cost: Under $300
Production Date: 7/1/2007
Number of Displays: 220
Objectives: Showcase the Mindstorms Robot product out of the packaging in an edgy, high-tech fashion and keep it secure. Call attention to the display and product within the product category. Educate the consumer on the product features/benefits.

Client: Novartis Consumer Health Canada Inc.
Country of Production: Canada
Distribution: Canada
Intended Length of Use: 2 months
Producer: Artisan Complete
Unit Cost: Under $100
Production Date: 7/1/2007
Number of Displays: 1,794

Client: Hershey Canada
Country of Production: Canada
Distribution: Canada
Intended Length of Use: 6 months
Producer: Artisan Complete
Unit Cost: Under $200
Production Date: 10/1/2007
Number of Displays: 100

Client: : Shu Uemura
Number of Displays: 60
Production Date: June 2007
Distribution: Shu Uemura stores and prestige outlets
Producer: POP Displays, Yonkers, NY
Objectives: Launch the new Komon collection in Shu Uemura stores and prestige outlets. Visually reinforce the makeup artistry and premium imagery of the brand.

Client: Schering-Plough Corp., Kenilworth, NJ
Product(s) Promoted: Sunscreen
Distribution: Health/Drugstores
Number of Stores: 2,500
Production Run Quantity: 2,505
Introduction: 11/2/07
Intended Duration: 12 months
Dimensions (H x W x D): 36" x 36" x 24"
Weight: 14 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2008 Contest Declaration

Client: TTi, Anderson, SC
Product(s) Promoted: Ryobi One+ Lithium-Ion battery and Ryobi's new tool family.
Distribution: Home Depot stores in U.S.
Number of Stores: 170
Production Run Quantity: 170
Introduction: 11/1/07
Intended Duration: One year
Dimensions (H x W x D): 38" x 48" x 24"
Weight: 30 lbs.
Budget Category (U.S.): $151-$200 (display only)
Producer: Meyers, Minneapolis, MN

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Design of the Times 2008 Contest Declaration

Client: Intuit
Country of Production: United States
Distribution: United States
Intended Length of Use: 2 months
Producer: Innomark Communications
Unit Cost: Under $10
Production Date: 11/12/2007
Number of Displays: 9,800
Objectives: Create a counter display to capture impulse sales near the checkout counter. Make the display resemble the product package. Offer a display that would allow penetration into new retail chains.

Client: Rona
Country of Production: Canada
Distribution: Canada
Intended Length of Use: 5 months
Producer: Artisan Complete
Unit Cost: Under $200
Production Date: 11/12/2007
Number of Displays: 500
Objectives: To lift sales of the Rona gift cards and inform consumers of the benefits and endless products that can be purchased using the gift card.