Countertop Displays/Mats

Client: The Kellogg Co., Battle Creek, MI
Product(s) Promoted: Kellogg's Cereals & Promotional Give-a-way
Distribution: Grocery Stores
Number of Stores: 5,248
Production Run Quantity: 5,248
Introduction: 6/20/07
Intended Duration: 3 months
Dimensions (H x W x D): 84" x 36" x 36"
Weight: 10 lbs.
Budget Category (U.S.): $26-$50 (display only)
Producer: Baird Display, Waukesha, WI

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Design of the Times 2008 Contest Declaration

Client: Mattel Inc.
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 24 months
Producer: Design Phase Inc.
Unit Cost: Under $300
Production Date: 8/24/2007
Production Run Quantity: 450

Distribution: Mass merchants
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 6 months
Producer: Ovation In-Store
Client Company: Fisher-Price
Production Date: 7/16/2007
Production Run Quantity: 1,300

Client: Swedish Match North America
Producer: Benchmarc Display Inc.
Secondary Company: Midland Container Corporation
Distribution: C-stores and discount tobacco outlets
Production Date: October 15, 2007
Production Run Quantity: 9,200
Unit Cost: Under $25 (excluding product)

Client: DraftFCB for the USPS, Chicago, IL
Product(s) Promoted: The release of Marvel Comics Themed Stamps
Distribution: United States Postal Service Locations
Number of Stores: 20,000
Production Run Quantity: 20,000
Introduction: 7/29/07
Intended Duration: 3 months
Dimensions (H x W x D): 24" x 24" x 24"
Weight: 2 lbs.
Budget Category (U.S.): $6 - $10 (display only)
Producer: Baird Display, Waukesha, WI

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