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Solutions & Innovations
Path to Purchase NOW Series 2023
Path to Purchase NOW Series 2022
Retail Intel Webinar Series 2022
Shopper Insights & Measurement Forum
Retail Media Summit
40 Under 40 Awards
Hall of Fame
Women of Excellence
Digital Edition Archives
The Promise of Retail Media
Kroger Precision Marketing executive discusses the future of retail media and measurement — and how even first-party data gets old.
Mr. Clean, Meet Mr. Plastic
We recently spoke with Procter & Gamble's John Layman and Tracey Long about the company’s licensing partnership with PureCycle Technologies to deploy purified recycled polypropylene.
Sustainable Packaging: The (Green) Proof Is in the Package
From developing new sources of recycled plastic to bringing reuse programs to retail floors, CPG companies aim to deliver on their promise of meeting consumer demand for sustainable packaging.
Our gallery presents a sampling of eye-catching and effective in-store activations.
Cannabis: A CPG Story
Editorial Director Jessie Dowd wonders if cannabis will be the disruptor that turns the BevAlc, Big Pharma and wellness industries on their heads.
Solutions & Innovations (September-October 2022)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
Research Shows Why In-Store Audio Marketing Generates Results
Vibenomics' Paul Brenner discusses some of the notable findings in the Path to Purchase Institute’s “Shopper Engagement with Retail Media” research report.
Shopper Engagement with Retail Media
Our proprietary research allows you to dig into retail media from the shopper’s viewpoint.
Cannabis: Ready to Ignite CPG
With global sales forecasted to reach $55 billion by 2026, this growing CPG category is poised to become a significant multi-category influencer and market disruptor.
P2PI LIVE & Expo Sneak Peek
Want to know what to expect at P2PI LIVE? Here’s the inside scoop …
In-Store Experience: Best Buy’s Experiential Format
New store in Charlotte serves as an immersive experience hub for audio, home theater, appliances and other consumer electronics.
Brand Watch: Mielle Organics Shines at Ulta
The female- and Black-owned brand rolls out a new line exclusively at the specialty retailer.