Coke Takes Different Road with AutoZone Wal-Mart Branding Strategy Goes Back to School 'People Live' Lives Again Eckerd Gets 'Young' Again Safeway Quenches Thirst with Gatorade Meijer Taps Pop 'Idol' for Back-to-School Promo FSI Report: July 24, 2005 A Downtrodden Tactic? Floor decals get thumbs down from Wal-Mart, P&G OfficeMax, Casio Add Up Meijer, Kraft Think Outside the Box First Previous 756 757 758 759 760 Next Last