Case Study

Learn how the beverage company partnered with the retailer's media network and Vestcom for effective in-store media activation.

One of the key challenges Church & Dwight looked to solve was phantom inventory — products that incorrectly appear in its inventory system when they're not actually on store shelves.

Combining online ads with in-store demos helped the digital-native brand drive trial, awareness and new-to-brand sales.

Hershey built on the 2024 launch of Shaq-A-Licious XL Gummies, which are shaped like NBA legend Shaquille O’Neal’s face, by partnering with 7-Eleven to release an exclusive Slurpee flavor.

With AI-powered insights, Hershey refines its creative playbook for platforms like TikTok and YouTube — without compromising brand identity.

The manufacturer explains how it drove growth for its brands through various omnichannel tactics.

The brand launched its 360 Travel System last summer with an omnichannel campaign targeting shoppers who prioritize affordable, stylish and innovative baby gear.

Kraft Heinz's campaign was in response to research revealing that Canadian Millennials feel more stressed during the holiday season, especially if they are hosting.

The Million Hour Volunteer Rally has included partnerships with and in-store displays from Kellanova, Unilever and others.

Here are the in-store and digital tactics the Grown in Idaho brand is using across various channels.