Client: Boehringer Ingelheim Pharmaceuticals, Ridgefield, CT
Product(s) Promoted: Zantac
Distribution: Walmart
Number of Stores: 4,205
Production Run Quantity: 9,878
Introduction: 4/1/14
Intended Duration: 0-3 months
Dimensions (H x W x D): 10" x 30" x 10"
Weight: 3 lbs.
Budget Category (U.S.) $6 - $10 (display only)