Staples, Inc.

VTech continues to evolve to ensure its electronic learning games and its P-O-P materials remain state-of-the-art in a competitive market

An appeals court finds that tape giant 3M abused its industry status by offering retailers bundled product discounts that were impossible for smaller competitors to match.

Review of an academic paper entitled, "Why Retailers Sell More or Less Than Their Fair Share in a Category,"

As the computer hardware market matures, product marketers are finding that they must simplify their P-O-P messages to reach an expanding customer base and work more closely with retailers to gain placement.