Safeway 'Gears Up' with PepsiCo Inside Insights, Part 1: Aligning Research for Shopper Marketing Success It's a brave new world as marketing researchers take a fresh approach with shoppers at the core. Coca-Cola Meets World Cup Challenges Shopper marketing exec discusses the activations leveraging manufacturer’s sponsorship Safeway Digital Collaboration Playbook Co-Marketing: Understanding the Philosophies and Strategies Behind CPG Partnerships Getting Down to Specifics Safeway Indulges Magnum Cornell to Lead Target Unilever Focuses on Grooming Routines Data-Driven Shopper Marketing, Part 2: Gaining a 360-Degree Shopper View First Previous 53 54 55 56 57 Next Last
