In-Store Experience: Skechers Opens Flagship in Canada Concept store showcases brand’s latest technologies and lets consumers test products. Kohl's Raves About Value Kroger Offers Loyals a 'Digital Choice' Skechers Launches 'Universal' Display Efficient unit holds different shoe lines throughout year; reduces discarded P-O-P The Rap on Shoes Hip-hop culture dominates the footwear category, so marketers walk to an urban beat. They also are leveraging well-known properties to establish brand trust in specific niche markets. P-O-P Producer Trends 2004 P-O-P Design interviews P-O-P producers for their take on the business outlook, RFQs, and P-O-P materials trends 2004 P-O-P Trends Report Marketers discuss RFQs, RFID technology, retailer relations and the role of P-O-P during a tough economy. Skechers, Christina Aguilera Partner for International Program Leading the Shoe Parade Despite economic woes, shoe manufacturers are forging ahead to bring the latest styles of footwear and merchandising into stores to stir up excitement Skechers Goes to Work New work boot line hits stores with displays and premiums 1 2 3 Next Last
