Kroger Kicks Around PepsiCo Soccer Offer Safeway Stages Annual Breast Cancer Campaign 'Rugrats Go Wild' Tie-in Promotions A case study from the Promotion Marketing Association's 2004 Reggie Awards Wal-Mart Warms Up National Heart Month Winn-Dixie Promotional Activity, 2002-2003 Ahold USA 2003 Promotional Activity Stop & Shop Parties with Pepsi Crunch Time Salty and savory snack marketers tap merchandising synergies with other snack and beverage products to further the category's growth trend. Beverage P-O-P Makes a Splash Beverage marketers face stiff competition to make their products stand out in a sea of introductions and powerful brands. 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies First Previous 5 6 7 Next Last