Seasonal Store Check: Back-to-School 2007 Store Check: JCPenney Finish Line Runs with Nike+ Campaign Modell's, Rawlings Play Ball Dick's, SA Go to Bat Virals in the Aisles? Marketers consider shared video's in-store potential 'The Hub': Nike Does It Lessons in developing an in-store TV network A Clash of Civilizations Bill Schober learns that Wal-Mart's exit from Germany was, surprisingly, all about "preis, preis, preis." Tactics: In-house Display Testing In-house display testing rooms give marketers a chance to test P-O-P in realistic retail environments The Store as Media: Digital Signage in 2005 First Previous 11 12 13 14 15 Next Last
