Staples Plugs Easy Rebates 2005 P-O-P Trends Report Brand marketers evaluate retailer performance, P-O-P budgets and technology Product Presentation Upgrade Paper Mate, Office Depot 'tweak' traditional packaging to help their brands stand out in stores. Sanford Rewrites the Book on P-O-P Paper Mate brand strives for top-notch displays and pen planograms Sharpie Hits the Road With Hummer Campaign Staples "Officially" Launches National Back-to-School Efforts Sharpies Get $7 Million Marketing Push First Previous 9 10 11