Coors Light Plans Ahead in Super Bowl Sweeps Coors Lights Up Holidays Miller Lite Kickoff Parties The best retail-focused campaigns from Event Marketer magazine's 2006 Ex Awards Coors Turns 'Silver' Coors Brews Up BBQ Coors Light Intros New NFL Packaging Breweries Toast Health in 2005 In a competitive year, beer marketers count calories to boost sales; re-engineer P-O-P for increased placement Aspen Edge Offers Seasonal Rebate Coors Sweeps Through Super Bowl Season A Drink for Every Occasion The strategy of beverage marketers is to match a 'thirst occasion' with the right container. First Previous 14 15 16 17 Next Last