Martha Stewart Living

Firstmovr's Chris Perry looks at the latest BevAlc outlook and growth forecast while diving into how e-commerce requires intentional design of levers around omnichannel category management growth objectives to drive meaningful incrementality.

A recent study found that more than half of consumers prefer personalized ads and most are willing to accept ads in exchange for lower streaming subscription fees.

P2PI members are invited to attend a 60-minute educational webinar discussing the latest BevAlc growth forecast, incrementality metrics, brand examples and more.

Wakefern adds Caper Carts to ShopRite stores in the Philadelphia area, while Price Chopper and McKeever's Market & Eatery stores in Missouri deploy the technology.

Nominated by their industry peers and selected by our editors, this talented group is redefining the future of commerce marketing. Get to know them here ...