L'Oreal

Client: L'Oreal USA, New York, NY
Introduction: December 1, 2002
Distribution: Drugstores/Health Stores
Dimensions (H x W x D): 76" x 39" x 24"
Weight: 150 lbs.
Awards: Gold, Design of the Times 2003
Producer: Array - Toronto

Client: Matrix Essentials, Inc., Division of L'Oreal USA, New York, NY
Introduction: October 3, 2002
Distribution: Specialty Shops/Services
Dimensions (H x W x D): 15" x 12" x 8"
Weight: 1 lb.
Awards: Platinum, Design of the Times 2003
Producer: EMJAY Display Inc., Lancaster, PA

Client: L'Oreal, NY, NY
Introduction: January 1, 2003
Distribution: Drugstores/Health Stores
Dimensions (H x W x D): 4" x 8" x 8 - 16"
Weight: 1 lb. Awards: Gold, Design of the Times 2003
Producer: Design Display Group Inc.

Client: Matrix Essentials Inc., Division of L'Oreal USA, New York, NY
Introduction: May 21, 2002
Distribution: Specialty Shops/Services
Dimensions (H x W x D): 15" x 8" x 6"
Weight: 1 lb.
Awards: Gold, Design of the Times 2003
Producer: EMJAY Display Inc., Lancaster, PA

Client: L'Oreal, NY, NY
Introduction: April 1, 2003
Distribution: Drugstores/Health Stores
Dimensions (H x W x D): 48" x 14" x 6"
Weight: 8 lbs.
Producer: Promotional Development Inc., Brooklyn, NY

Sales of organic, natural, and functional food and beverages are on the rise, but effective P-O-P is needed to justify price and raise brand awareness

The beverage market is growing in diversity and marketers are depending on P-O-P to help define categories, enhance brand images and establish credibility