2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies Drugstore P-O-P Merchandising Transforms Drugstores Into Destination Stops Kodak Improves Picture Maker Kiosk Chains Take the Lead In Driving P-O-P Decisions As retail markets consolidate, marketers strive to develop partnerships with key accounts -- but is there room for a senior partner in the mix? Can We Talk? Today, more people are getting involved in P-O-P decisions. Who's pivotal, and what happens when retail departments clash? Category Management: The Ultimate Relationship? Taking over a category is a dream come true for marketers. But with great power comes greater responsibilities, too. Kodak Simplifies Options For Success Kodak Launches Picture-Perfect Sticker Kiosk How QSRs Cook Up P-O-P Quick-Serve Restaurants Sharpen the Focus of In-Store Advertising Kodak Ties Largest Push To Dino Sequel First Previous 11 12 13 Next Last
