7 UP Mirrored Clock
Client: Dr Pepper/Seven Up Inc., Dallas
Product Promoted: 7 Up
Marketing Strategy: These mirrored clocks are used as the top tier in an order-based incentive program for fountain outlets. The outlet can receive the items based on sales volume. They are designed to encourage increased orders and maintain strong brand identity once placed.
Introduction: January 2000
Distribution: Fountain outlets where 7 Up products are sold
