Jansport Slatwall Sign Staples Goes BTS with Nick Jonas JCPenney Revamped in Time for the School Year Sports Authority Hoofs it Back to School Best Buy Knows 'Techfitting' Kohl's Lets Customers 'Shop It to Win It' Target Makes the Most of Its School Lists Dick's Gets Its Gatorade Game On Sports Authority Gets 'Back 2 Sports' Closing the Gap As retailers gain more expertise and power in directing their own P-O-P, suppliers are creating more efficient pieces. That means more customization and less control for suppliers. 1 2 Next Last