Maximizing Brand Visibility: Success With OOH Advertising Out-of-home ads are poised to play an essential role in generating authentic brand connections, writes Terry Monday of Imagine. P-O-P Showcase (September/October 2024) Our latest display gallery presents a sampling of eye-catching and effective in-store activations representing a variety of product categories — in the U.S. and beyond. P2PI Member Spotlight: The IMAGINE Group
