The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales An Instant Improvement Polaroid upgrades its instant camera and improves its merchandising Wrigley Launches Eclipse Flash Strips Promotional Program Shows Brushing Isn't Child's Play Extensive research and P-O-P back Gillette's Oral-B stages launch Crest P-O-P Promotes With a Smile Sunbeam Products Debuts Mr. Filter Displays Kraft P-O-P Dishes Out Meal Ideas, Incentives Spalding Introduces Strata Tour Ultimate Golf Ball Spalding Inflates Sales with Hands-On Displays Colgate Displays to Convert Manual Toothbrush Users First Previous 3 4 5 6 7 Next Last
