Mobile & Location-Based Marketing: What to Watch in 2016 Mobile payment could be the missing link; beacons, wearables among other trends Bi-Lo Has a Taste for Cinco de Mayo Hall of Fame Profile: David VanderWaal Heineken Asks Fans, 'What’s Your Play?' Twitter-based campaign helps the brand build Super Bowl party buzz Hall of Fame Profile: Amy Dragland-Johnson Hall of Fame Profile: Dirk De Vos Embrace Mobile's Influence on Consumer Behavior Dos Equis Hosts Another 'Masquerade' Brand uses a variety of tactics, including digital/social elements, to entice consumers and shoppers People to Watch 2014: Krystina Robinson, Heineken USA Kroger Serves Up a New 'Taste of Mexico' First Previous 1 2 3 4 5 Next Last