Newspaper Merchandising in Mass Merchants Case studies from the Newspaper Association of America's Single-Copy Merchandiser of the Year Awards Fry's Calls Up Pepsi for Fall Baseball Promo Rayovac Gets Tuned Up for the Holidays Pathmark Plays at Checkout with Kraft Foods, Lego Food Lion Takes the Hand-Off from PepsiCo FSI Report: Aug. 23, 2004 Meijer Trusts Intuition Pepsi, Coke Launch Half-Carb Sodas To Your Health! Although low-cal beverages hog the headlines, marketers also try to tap into other potentially lucrative markets with effective P-O-P solutions. Kraft Hangs Out in Kroger Pharmacies First Previous 117 118 119 120 121 Next Last
