E.l.f. Pilots Shoppable In-Stream Ads on Twitch Expanding retail media into interactive streaming environments, the beauty brand is the first to use a native live-shopping feature powered by Amazon Ads on Twitch. E.l.f. Launches Personalized Beauty Tool Powered by Pinterest Insights The new digital experience brings together consumer insights, shoppable Pinterest boards and influencer activations. E.l.f. Uses Viral Sailor in Roblox Game Targeting Young Creators Inspired by TikTok sensation Sailing with Phoenix, the activation invites developers to build original games tied to boldness and adventure. E.l.f. 'Glow Up Their Stockings' Sidekick E.l.f. Accessorizes Stanley Tumblers at Target E.l.f. Cosmetics and Stanley teamed up in October to launch a collection of tumblers and matching tinted lip oil holders exclusively at Target. Target 'Just In from Stanley & E.l.f. Beauty' Web Page Dollar General E.l.f. 'Is For Every' Endcap Display E.l.f. 'Frost Your E.l.f.' Endcap Display Target E.l.f. and Stanley Collection Endcap E.l.f. Target 'Ready to H2-Glow' Instagram Update 1 2 Next Last