Comings & Goings: August 2015 Kmart Finds New Marketing Chief H-E-B Takes the 'Red Carpet' Back to School BIGresearch Executive Briefing: September 2008 Hall of Fame Profile: Bevan Bloemendaal DSW Gets 'In Style' Category Report: Footwear Footwear marketers deliver P-O-P that's eco-friendly as they invest in new technologies and measure return on investment The Rap on Shoes Hip-hop culture dominates the footwear category, so marketers walk to an urban beat. They also are leveraging well-known properties to establish brand trust in specific niche markets. DSW Shoe Warehouse Tees Off P-O-P Producer Trends 2004 P-O-P Design interviews P-O-P producers for their take on the business outlook, RFQs, and P-O-P materials trends First Previous 1 2 3 Next Last
