Clorox Co.

You might have missed the news, but last fall Walmart began rolling out a small-store format in remote parts of the U.S. in partnership with Getaway, a health and wellness hospitality company.

The limited-edition holiday collection was created through a Burt's Bees partnership with artist and poet Cleo Wade.

​​​​​​​Clorox leverages QR code, AR to quiz the mass merchant’s shoppers on spring cleaning.

Clorox Co. earlier this year depicted a QR code on a custom display at Walmart to direct shoppers to an augmented reality quiz determining their spring cleaning personality — and the products to match.

Five campaigns won OmniShopper Awards in the Integrated Path to Purchase Activation category.